Creating communities in Cambridge's growth corridors

The geographical challenge was significant—three blocks containing 35 units in Trumpington's established southern corridor and another 20 units split between Darwin Green's western edge and Franklin Gardens to the north. Each location presented distinct market dynamics, from the mature Trumpington development to the emerging northern communities still establishing their identity. 

Bidwells' lettings specialists crafted a bespoke strategy reflecting each area's unique character while maintaining portfolio-wide consistency. Darwin Green's proximity to the Science Park attracted technology sector professionals, while Trumpington's excellent schools appealed to families. Franklin Gardens, with its seven units on Genome Close, naturally drew biotech researchers working in nearby facilities. 

The entire portfolio reached full occupancy within months, not years. Lomond Group saw immediate return on investment through premium rental values and minimal void periods. The careful tenant curation created stable micro-communities that enhanced both property values and tenant satisfaction scores. 

What began as disparate buildings across Cambridge has evolved into communities of connected residents. The continued management partnership ensures these developments remain flagship examples of successful build-to-rent schemes in one of the UK's most competitive residential markets.